Ad campaign done for adidas lacrosse while our founder Nick was still under contract. Design of ad campaign and catalog. Ads ran in multiple lacrosse magazines and online. One of our largest campaigns to date this design rolled into print, interactive web, advertising, and even into product design.
Print ads ran in multiple national lacrosse magazines
Product ads were very intricate. Playing off of the “fluid motion” description of the adidas technology, the products looked as if they were being born from liquid itself.
Catalog design continued this aesthetic of combining something as natural as water with high technology